Ice Announces the Sale of the Domain and a New Address

San Francisco - July 17, 2018 - Ice, the specialty jewelry brand focused on unique, inspired, affordable fine and bridal jewelry, today announced the sale of its domain: and the launch of its new online address:

Ice has been providing quality fine and bridal jewelry for over 19 years. In the past year, the company has invested in product and technology that brings trend-inspired yet timeless fine and bridal jewelry to their customers. 

To focus on building out this modern technology and product platform, Ice has sold the domain name and is doubling down on growth via their new online address: Customers will continue to find amazing styles at affordable prices while working with the top-rated Ice customer service team.

“We are on the verge of making some major moves in category that is in need of innovation,” said Matt Wilkinson, CMO of Ice, “and saw the domain, plus the significant value created around it, as an investment opportunity. The money from the sale will be used to expand our technology, product lines and market expansion. More to come on this in the next few months.”

Check out Ice's new home at For more information, contact 


About Ice. Originally founded in 1999, Ice is a specialty jewelry brand focused on unique, inspired, yet affordable fine and bridal jewelry for fashion-conscious individuals. Learn more at 

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